Marketing

What would happen if you suddenly and unexpectedly could not work? What would happen to your firm? Would things run smoothly, or would it be utter chaos?

Build Your Firm recently announced it will host a series of Lunch and Learn webinars to help small to mid-sized accounting firms market their services.

In January 2013, The Sleeter Group conducted some research of small and medium-sized business (SMB) owners across the US. The goal of the research was to learn about what SMBs want from their outside accounting firm.

Social media rocks. I get it. I’m out there…posting to Walls, tweeting, Linkin’ it up! I’m also soaking up the information that comes in from my social media channels.

CPA firms across the country continue to look for innovative ways to market their services, people and organizations as a whole. And branding and design are often important components to successfully executing an effective marketing strategy.

The best marketing communications tell a story that is concise, clear, and simple

Now that the Internet has made networking virtual, you can focus more on your business by having an online strategy to secure referral sources and get warm, and hopefully hot, leads.

When it comes to marketing a small business, the options can be overwhelming and costly. However, with a solid plan, it's possible to get results on a budget.