Marketing
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Zone & Co Launches ZoneBilling AI Assistant
IRS Extends Tax Deadlines Until May For Helene Victims
Avantax Acquires SEP Financial Services
Sovos Launches Indirect Tax Suite for SAP, Enhances Clean Core Readiness
Growing Your Firm: The Value of Building a Connected Brand
A decade ago, having a strong brand was all about unity. As long as your firm’s visual identity and communications were cohesive your brand was considered effective.
How Small Businesses Can Increase Customer Loyalty & Branding
Online Survey Reveals 74 Percent of Consumers Think More Positively About Sending Company and 87 Percent Report Increased Brand Loyalty
Ohio Accounting Firm Announces Name Change
The Ohio-based accounting and consulting firm Howard, Wershbale & Company, one of the top 200 accounting firms in the U.S., has announced that it is finished its rebranding as HW&Co.
CCH Names Shari Dodgen as Director of Strategic Relationships
Former CPA Practice Advisor publisher Shari Dodgen has been appointed as CCH's Director of Strategic Relationships
Is Your Firm Plugging In, Or Pulling Out?
We have been heading toward this turning point for several years, driven by the mass adoption of the Internet.
How to Use Your Firm’s Financial Performance as a Selling Point
Looking at the net profit margins of financial statements from September 2012 to September 2013, accounting firms were the second most profitable industry in the Sageworks database.
OfficeMax Opens New Small Business Services Centers in Stores
New Survey Finds U.S. Small Business Owners Burn More Than 4 Billion Hours a Year On Support Functions - Draining Time, Energy and Passion for Growth
Mastering the Art of Technology
How a tech-savvy firm owner leverages his experience with advanced technologies to create a lucrative new service offering