Firm Management

Using ChatGPT, Copilot, or Gemini to create any type of marketing output can save you time and money. And if you’re not a natural wordsmith, it can help you put the pizazz in your titles and subject lines as well as the rest of your marketing content.

Why? Businesses post fake jobs to boost their reputation, productivity, and employee morale, according to Resume Builder.

Content has been created with input from today’s top firm leaders to ensure new leaders enter the role prepared for what lies ahead.

There's a new crop of partners at top 25 accounting firm Withum, as the class of 2024 was announced on July 1.

Harnessing the strengths of each group, from the Silent Generation to Generation Z, can create significant upside for your business — and help position your firm for future success.

Office vacancies are growing—but that doesn't mean offices will be relics of the past, according to a new report from Moody's.

Professionals on the Move is a round-up of recent staffing and promotion announcements from across the accounting space.

SEO is all about optimizing the pages of a website so that they rank higher on search engines like Google. The higher the ranking, the more visibility you'll receive.